We’ve Been at It a Long Time

When we started in this business over a century ago—one family, one backyard, and a pair of New Zealand white rabbits—the goal was simple: raise natural, high-quality protein we can feel good about.

More than a century later, that mission still drives us—now supported by a growing network of domestic farms working toward the future of responsible rabbit production.

Why Rabbit?

Rabbit has been a time-honored favorite in kitchens around the world for generations—and for good reason. Tender, lean, and naturally flavorful, it’s a delicious choice for cozy dinners, weekend meals, and everything in between.

At Natural State Rabbit, we raise our rabbits with care—no added hormones, no antibiotics—bringing you real food meant for sharing, savoring, and making lasting memories.

Straight from the Source

We work directly with trusted farms that prioritize clean feed, healthy environments, and responsible care from start to finish. Rabbit farming is naturally low-impact, using less land, water, and feed than most meats. It’s better for the planet, and part of building a more sustainable food system.

Real Food…Taste the Difference

Natural State Rabbit is naturally better meat, raised on a clean vegetarian diet of sweet grasses, barley, and whole grains—without harmful hormones or antibiotics. It’s minimally processed, with no additives or preservatives, and offers a clean, delicately flavored protein fit for both gourmet kitchens and everyday meals.

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